Case Study
Scottish Shellfish
Case Study
Scottish Shellfish
Scottish Shellfish
Found in more than 7,000 supermarkets across the UK and Europe, Scottish Shellfish supply their award-winning seafood in over 100 lines of varying quantities and pack sizes. They need a packaging partner they can trust to present their products in the right way.
“Traditionally we split our packaging supply between two suppliers. Recently we’ve moved all our business to Cullen because they demonstrated they were an all-round better fit for our business.”
Supply Chain Manager of Scottish Shellfish.
In a quality-focused, fast-paced market, Cullen create own brand retailer packaging for Scottish Shellfish to supply into seven of the biggest UK supermarkets. Being supermarket approved, Cullen hold guidelines for the major UK supermarkets and are already pre-approved for many.
“We work with so many retailers and every UK retailer has its own brand packaging specification for a corrugate box. Cullen consistently meet every retailer requirement so we’ve never had to consider splitting our business between suppliers again”.
“We’re always met with the impression that nothing is a hassle. Cullen are very accommodating when we require short-notice or larger volume runs. They’re very easy to deal with and we have an excellent relationship with our account manager, Debbie, and it’s her customer service that keeps us with Cullen.”
Debbie Douglas, Sales Manager for Cullen said, “Retailers place demands on own-brand suppliers like Scottish Shellfish and it’s important for us to work with Greg and his team to match the fast-paced and ever-evolving world of retail packaging.”
Finally, Scottish Shellfish said, “It’s their customer service that sets them apart from all other suppliers. For any businesses considering using Cullen, I’d say, if it makes financial sense, give them a try. They are competitively priced in a very competitive market.”
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