Bakery
- Patented, bake, freeze & display multi-purpose trays
- Manufactured to BRC global standards
- Plastic free, made from waste & fully recyclable
Bakery
- Patented, bake, freeze & display multi-purpose trays
- Manufactured to BRC global standards
- Plastic free, made from waste & fully recyclable
Patented bake-in moulded fibre tray
Crafted in the UK from FSC-certified kraft off-cuts, our patented moulded fibre trays offer a sustainable, high-performance alternative to traditional bakeware. Now available in muffin and cupcake formats, each tray is fully recyclable, compostable, and designed to perform from oven to shelf. The universal fitment supports baking, freezing, transport, and display – helping maintain hygiene standards and streamline production. Trusted by major suppliers, this innovative packaging delivers bakes to British supermarkets and coffee shops, ready for sale in the same tray.
Patented bake-in moulded fibre tray
Crafted in the UK from FSC-certified kraft off-cuts, our patented moulded fibre trays offer a sustainable, high-performance alternative to traditional bakeware. Now available in muffin and cupcake formats, each tray is fully recyclable, compostable, and designed to perform from oven to shelf. The universal fitment supports baking, freezing, transport, and display – helping maintain hygiene standards and streamline production. Trusted by major suppliers, this innovative packaging delivers bakes to British supermarkets and coffee shops, ready for sale in the same tray.
Bake, transport, display and recycle
Bake, transport, display and recycle
Features of our bakery range
Recyclable & biodegradable
Cost
effective
Durable protection
Supply chain efficient
100%
plastic-free
Versatile for multiple sizes
Features of our bakery packaging
Recyclable & biodegradable
Cost
effective
Versatile for
multiple sizes
Supply chain
efficient
100%
plastic-free
Durable
protection
Muffin tray
For secure transport of muffins, choose our moulded pulp baking tray. Designed to hold each item snugly, it prevents movement and damage during transit. Stackable for easy storage, it offers a seamless, eco-friendly solution from bake to display. Available in various configurations, it’s the ideal packaging for bakery operations at any scale.
Cupcake tray
Keep cupcakes and celebration bakes secure and smudge-free with our moulded pulp cupcake tray. Designed for a snug fit, it protects each cake in transit while helping your bakes arrive looking their best. Made in the UK from recycled materials, it’s fully recyclable at home and fits neatly into cartons for easy packing and professional presentation.
Don’t see what you need?
Bespoke packaging is the solution.
With our in-house designers and engineers, we can create custom designs and tooling to deliver moulded fibre and corrugated packaging solutions perfectly tailored to your needs — in just six weeks.
Don’t see what you need?
Bespoke packaging is the solution.
With our in-house designers and engineers, we can create custom designs and tooling to deliver moulded fibre and corrugated packaging solutions perfectly tailored to your needs — in just six weeks.
Our customer testimonials
Our customer testimonials
Benefits of moulded fibre packaging
Sustainable
Fully recyclable, compostable and biodegradable.
Custom-fit protection
Tailor-made designs for optimal product safety in transit.
Enhanced customer experience
Offers a unique unboxing experience aligned with eco-conscious values.
Cost-effective
Efficient processes and materials can lead to long-term cost savings.
Versatile
Suitable for a wide range of products, across a diverse variety of sectors.
Lightweight
Reduces shipping costs, easy to handle and provides effective protection.
Brand enhancement
Signals a commitment to sustainability, improving brand image.
Regulatory compliance
Ensures compliance with waste reduction regulations.
Benefits of moulded fibre packaging
Sustainable
Fully recyclable, compostable and biodegradable.
Custom-fit protection
Tailor-made designs for optimal product safety in transit.
Enhanced customer experience
Offers a unique, sustainable unboxing experience.
Cost-effective
Efficient processes and materials can lead to long-term cost savings.
Versatile
Suitable for a wide range of products, across diverse sectors.
Lightweight
Reduces shipping costs while providing effective protection.
Brand enhancement
Signals a commitment to sustainability, improving brand image.
Regulatory compliance
Ensures compliance with waste reduction regulations.
How to place an order with Cullen
Contact our team
Reach out to our knowledgeable sales
team to discuss your packaging requirements.
Initial consultation
During your consultation, we will assess your requirements and guide
you through solutions.
Custom quote
Once we have an understanding of your needs, we will create a custom quote for you.
Order processing
When you proceed with your order, our team will guide you through each stage of the process.
Order fullfilment
After your order is placed, our expert team will guide you through each stage of the process.
How to place an order with Cullen
Reach out to our knowledgeable sales team to discuss your packaging requirements.
During your consultation, we will assess your requirements and guide you through solutions.
Once we have an understanding of your needs, we will create a custom quote for you.
When you proceed with your order, our team will guide you through each stage of the process.
After your order is placed, our expert team will guide you through each stage of the process.
Why choose Cullen
At Cullen, we prioritise innovation, reliability and sustainability in our packaging solutions. Trusted by our customers for over a century, here’s why Cullen stands out in the realm of eco-friendly packaging:






Why choose Cullen
At Cullen, we prioritise innovation, reliability and sustainability in our packaging solutions. Trusted by our customers for over a century, here’s why Cullen stands out in the realm of eco-friendly packaging: